AN INVITATION TO MAKE
TOM & EDDIE’S YOUR ‘THIRD PLACE’
It used to be a barrel and four chairs in the ol’ general store or more recently a bookstore or pub. The term “the third place” refers to social surroundings. Let’s explain it this way: the first place is home, the second place is work, so the third place is an informal meeting place that is accessible, offers food and drink, is welcoming and comfortable, and has “regulars”.
Tom & Eddie’s is “the third place” for a growing number of people. You see, you are never rushed out of a Tom & Eddie’s; in fact you’re encouraged to stick around, get a refill and relax, relax, relax. Forget the to-do list at home, forget the pressures of work. Go to your third place and just…be.
“The concept of the third place has become popular as a kind of community living room and why not?” Ed said. “More and more people are isolated working at home so a third place is essential for satisfying social interaction.”
Pre World War II, there was the candy store, the local tavern, the soda fountain or the beauty parlor (Think “Steel Magnolias”.) Post WWII, the housing boom resulted in residential communities devoid of gathering places. And today, with lifestyles more private, competitive and computer driven, a third place is almost a psychological necessity.
“Some of the bigger chains say they are the third place, but they’re not,” Tom said. “Most are very purposely high volume and fast turnover. The seating is uncomfortable by design, and the servers are, at best, apathetic.”
Tom & Ed decided to be different. They invite their customers to linger, use the service button on their table to order an extra glass of wine, talk to the folks at the next table, and/or talk to their server. Tom & Eddie’s also has free Wi-Fi, free refills on soft drinks, and amazing dessert options. Sit and enjoy a milkshake. Take a break from shopping. Sit and think. Sit before or after a movie – or both!
Tom & Eddie’s is becoming (to borrow a line from a beloved sit com) the place “where everybody knows your name,” and Tom & Ed want it that way.